Riah Towers, Dubai
Lead Generation Campaign



Riah Towers is an exclusive 17 storey residential development with 154 residential and four commercial units, located in the Dubai Culture Village.

The requirement

Get quality leads for the luxurious apartments situated in Jaddaf Waterfront, Dubai.

The challenge

Understanding users intentions and bottlenecks. Get more leads at a very low spend.






Our Approach

1Campaign Setup

+ LinkedIn
+ Facebook
+ Instagram
+ Youtube
+ Google Display
+ Search

Individual campaigns targeting UAE, Dubai, Abu Dhabi & Sharjah.

2Deployment

All the campaigns on Google, LinkedIn, Social Media were targeted to four cities.

Campaigns were split into xx ad sets based on age groups, gender and type of the product to juice out the best.

All the campaigns were strictly monitored & optimized daily to decrease the cost per lead and to increase the quality of lead.

Created a campaign for open house event targeting the people who have shown interest on buying the property.


3Monitoring & Optimization

The Mammal Team has closely monitored each ad set and campaign which in turn led us to collect data for the client on

Best Communication
Audience Type
City which performed best
Quality of the lead received





Result

2x

Lower cost per lead



79%

decrease in cost per click



145x

return on ad spend



in a record breaking 25 days



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Website Design & Development

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Intelligent
Marketing
Services

At Mammal Digital, our intuition is backed by the intelligence we drive from the data we collect. Every campaign that we run, we run with the assurity of what time to run, what cost to run it at and who to target it to, which comes from analysis tons of data that we collect on your industry.

Our services are wide, click below to see how we can serve you the best. We don’t run on fixed packages, because every client and every campaign is different and we like tailoring our services to your objective.




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